CALLA MARKETING: Digital Business Solutions

5 Biggest Marketing Mistakes Businesses Make (and How to Fix Them)

Top Marketing Mistakes

Marketing is the lifeblood of any business, but many companies fall into common traps that waste time, money, and opportunities. Whether you’re a startup or a global enterprise, avoiding these mistakes can help you maximize growth and efficiency. Here are the five biggest marketing mistakes businesses makeā€”and how to fix them. 1. Lack of a […]

Before launching your e-commerce website: Checklist

calla e-commerce tips checklist

An e-commerce website can be defined as a website that facilitates the buying and selling of products and services online. An e-commerce website is, basically, an online shop. a shop displays products, buyers come in, select products, and pay for them. Calla Marketing Do you want to launch your e-commerce site? This guide gives you […]

Email Marketing: 5 Steps to Creating a Perfect Strategy

Even if some doubt its effectiveness, Email Marketing remains an essential tool in any good marketing strategy. Email allows you both to convert your prospects into customers and to retain them. You still have to know how to use it, and that’s what this post covers First. to reap all these benefits, it is necessary […]

Coronavirus: Tips to Use Digital Marketing to your Business’ Advantage

digital marketing during coronavirus

The coronavirus (COVID19) outbreak has destabilised the world. Almost all industries have been affected and what was normal is now unthinkable. Some business have shut down when they were thriving just a month or so ago. But it’s not all gloom! With the internet, businesses can leverage smart digital marketing strategies to rise, both now […]